Sony Alpha 7 IV Full-frame Mirrorless Interchangeable Lens Camera

After 15 years of shooting exclusively with Nikon DSLRs, I finally made the switch to mirrorless. It was a big change, but I haven’t looked back. Sony continues to lead the mirrorless market, consistently pushing innovation while Nikon and Canon have spent years trying to catch up.The Sony A7IV is a perfect example of that progress. The build quality is excellent, with a solid, professional feel in the hand. The controls are well thought out, and the layout is intuitive. Coming from Nikon, there was a bit of an adjustment period, but once I got comfortable, the system felt fast, efficient, and well-designed.One of the biggest standouts is the autofocus. Face and eye detection are incredibly accurate, even in tricky lighting. It locks on and stays locked, which has saved me from missing countless shots. The 33MP sensor delivers sharp, detailed images with plenty of resolution for cropping or heavy post-processing.Battery life has been much better than I expected for a mirrorless body. I regularly get over 2,000 shots on a single battery during multi-hour shoots. The dual card slots are another huge plus for professional work—no one should be shooting serious jobs with only one card slot. And with strong performance in both stills and video, this camera is a great option for hybrid shooters.If you're thinking about moving from DSLR to mirrorless, or just upgrading your current gear, I highly recommend the A7IV. It’s a versatile, professional-grade camera that delivers consistently excellent results.

I upgraded from A7III, A7IV is more improved good color grading. Menu is intutive as well. I like the grip which is smaller in A7III. Happy taking pictures...

I bought this after being a Canon shooter for over 10 years. I needed a camera that could handle low light and Sony is great for low light photography. It was easy to adapt to, the camera takes amazing pictures and videos and I really don't have many complaints. It did overheat a couple of times, but I was shooting video pretty nonstop in 100 degree weather. In regular conditions I have zero problems. I'm sure most of the quirks are pretty common in most cameras. I bought this after the A7V came out, and I love that it was cheaper and probably not drastically difference in quality. Would highly recommended to anyone looking for a camera in this price range. I'm sony for life now!!!

After a decade or more with my gen 1 A7 I decided to upgrade to the A7IV. If you're coming from a A7II or A7 the upgrade is quite large. The autofocus speed is the biggest thing I noticed immediately. Even older lenses like my 55mm Zeiss is very fast on this camera.The other thing I noticed is how this camera body is about twice as thick as the original A7. If you liked how small the A7 was well... expect the A7IV to be more of the thickness of most other cameras. The thickness from what I understand is the sensor stabilization which by the way the original A7 didn't have. I used to use a monopod with the A7 because no stabilization meant handshake was a very real issue. With the A7IV I can get very sharp images in hand without worry.One other thing. This camera's ISO has some dual sensor business going on. It's both a good and bad thing. It's good because if you shoot at 100ISO or 400ISO your images will look almost identical on noise. The bad is if you shoot at 125, 160, 200, 250 or 320. Someone that doesn't know this may get less sharp images when you need to increase ISO over 100. Do yourself a favor and just shoot at 100 and 400 for most instances then over 400 as usual.I noticed reviewers complaining about the camera menu, but if your coming from another A7 you'll understand the menu quite easily.All other specs were about what I expected. The massive increase in AF points, better video recording, full HDMI slot, dual SD card slots, etc. Also no wall charger for battery... really Sony? Don't be Apple please.

This is for me a high-end purchase, really stretching my budget. I chose this camera above all the other Sony models and above all other brands because it seems to me, after reading many reviews, that this camera is not “the best!” at anything but is very, very good at everything. I’m not trying to pay for the perfect camera or a professional’s camera. I’m trying to get one camera - one investment - to livestream, vlog, record video on vacation, take great pictures of people, nature and landscapes, and astrophotography. One can argue about how this camera or that camera would have been a better choice. This was my choice. Unless you have lots of money or this is your profession, you can only have one camera like this. After two intense weeks of reading and watching many camera reviews during the summer of 2022 the Sony a7iv is where I landed.I will not get into the specifics and technical details about this camera because I’m not the right guy to do it. I’m still learning but I am very, very satisfied with this camera. I also very much like the G Master lenses. They are pricey but they are also very, very good lenses. The G Master f/1.2 50mm prime? Wow!I have to give this camera five stars because it is a jack of all trades even if a master of none. Sony may have saved some of it’s master-class attributes for other more expensive models and that’s fine. For my purposes, a multitool camera is exactly what I wanted.

Only thing I'd change is the HORRENDOUS UI. What is that Sony? Pay someone for something WAAAAY more intuitive and better looking. It's scary to go to the settings menu.